Insights on Supplier Diversity Four Part Webinar Series

 Join Us for a Four-Part Webinar Series on Supplier Diversity. Only $75!

Insights for Agency Professionals and Vendors

The American Advertising Federation and TBWA have teamed up to create a new webinar series, “Lifting the Veil on Supplier Diversity,” which explores the MWBE relationship from the perspective of four key stakeholders.

Get Valuable Resources for Your Business. Register Now! 


Webinar 1: August 27, 2014 | 2:00 PM ET  
Unraveling the Supplier Diversity Process
Doug Melville of TBWA, along with Max Rutherford of GSD&M and Mil Galvin of FleishmanHillard, will explain the rationale for creating their in-house Supplier Diversity programs and share their insights on how their agencies implemented and maintained their efforts. 

    

Mil Galvin, SVP and Senior Partner, FleishmanHillard
Doug Melville, Chief Diversity Officer, TBWA
Max Rutherford, Vendor Partner Diversity Director and
Small Business Liaison Officer, GSD&M


Webinar 2: September 25, 2014 | 2:00 PM ET
Creative Entrepreneurship for MWBE
Multicultural and women business owners will share their experiences on navigating the complex system of supplier diversity, the pros and cons of certifying a business, and best practices for agencies to make life easier for MWBE vendors and vice versa.

    

Jennifer Lederman, VP and Managing Director, BlueRock
Mary Nittolo, President and Founder, the STUDIO
Sherry Riad, President and Owner, Riad Represents


Webinar 3: October 14, 2014 | 2:00 PM ET
Client Insight
Receive insight on what brands look for in their supplier chain as it relates to diversity. We will also explore the client’s in-house procurement targets and policies, and discuss the importance of getting more demographics involved in the supply chain and how ad agencies are an extension of their brand. 


Webinar 4: November 13, 2014 | 2:00 PM ET  
Buying Creativity
Walk through the internal decision-making process on the criteria for selecting a new vendor to use on a project. We will hear directly from agency producers and creatives on how to improve their marketing potential to clients.

  

Chad Hopenwasser, Head of Integrated Production, TBWA\Chiat\Day NY; 
Ralph Navarro, Director of Integrated Production, DDB New York

 

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